How To get a Wendy’s Frosty Key Tag

Families are at the heart of Wendy’s^® – and the cause we support. During this “Season of Giving,” we welcome our customers to join us in supporting our commitment to help find forever families for children in foster care by directly supporting the Dave Thomas Foundation for Adoption^® with the purchase of a $3 Frosty^® Key Tag. 

Wendy’s 2023 Frosty Key Tags 

Put your love for the Wendy’s Frosty toward a merry good cause! From November 20, 2023, through February 14, 2024, Frosty fans can purchase Wendy’s Frosty Key Tags for just $3 and unlock a FREE Jr. Frosty, including the new limited-time Peppermint Frosty, with any purchase* every. single. day. in 2024! 

What’s even sweeter? The campaign supports the Foundation’s commitment to helping find safe, permanent, and loving homes for the more than 113,000 children waiting in foster care. This year, Wendy’s is prepared to raise the most money through this campaign ever, supporting the Foundation’s work to find forever families before children age out of the foster care system without the safety net of a family.   

How and Where to Purchase Wendy’s Frosty Key Tags 

You can purchase a physical Frosty Key Tag at your nearest Wendy’s restaurant – simply ask to add a Frosty Key Tag when placing an order. 

If purchasing your Frosty Key Tag directly in the Wendy’s mobile app, fans have two options: 

1. Order a digital Frosty Key Tag to instantly receive your Frosty Key Tag as a mobile offer, which can be applied to future mobile orders and added to your Wendy's Rewards card for in-restaurant scanning.**  
2. Purchase a physical Frosty Key Tag with any in-app order to receive a physical Frosty Key Tag with your order and that can be added to your favorite key chain.   

For the sweetest gift for all your loved ones, you can purchase Frosty Key Tags in bulk on the Foundation’s website.   

Frosty it Forward:  

Treat the people in your life with a Frosty Key Tag during this wonderful time of year: 

Pay it forward at the Drive-Thru 

Surprise and delight a fellow Wendy‘s lover in the drive-thru behind you by treating them to a Frosty Key Tag. The customer will receive this sweet surprise when they pull up to the window – and may even inspire the recipient to “Frosty it Forward” as well. 

Gift the Perfect Stocking Stuffer 

Delight your loved ones with a sweet surprise in their stocking this year! Frosty Key Tags are the perfect gift for the holiday season and keeps on giving with free Jr. Frosty treats all year long. 

Treat a Co-Worker to a Tasty Treat 

Do you have an awesome co-worker who deserves to be recognized for all their outstanding contributions? Send them a Frosty Key Tag! By paying it forward, you’ll have some ‘team-bonding’ time (a.k.a. an excuse to take a quick lunch break at Wendy’s). 

Surprise a Caring Neighbor with a Gift 

If you have a neighbor who is always available to house sit when you’re out of town, thank them with a Frosty Key Tag. Not only will they be treated to free Jr. Frosty treats throughout the year, but you’ll have a go-to friend to pick up the mail and let out your dog for the foreseeable future.  

Give a Moment of Frosty (Teacher) Time 

The holidays can be hectic for teachers and school professionals. Give the gift of Frosty Time to the educators in your life with a Frosty Key Tags – the perfect pre-holiday break pick-me-up.  

Reward Well-Deserving Students with a Surprise 

Surprise the marvelous students in your life with a Frosty Key Tag as you near the end of the long semester. What better way to bring some holiday joy to your classroom and recognize their hard work amid finals and projects than with Frosty Key Tags... for the whole class!  

Supporting Foster Care Adoption 

In 1992, Wendy’s founder Dave Thomas, who was adopted himself, gave adoption a national platform by creating the Dave Thomas Foundation for Adoption. Its mission is to dramatically increase the number of adoptions of children waiting in North America’s foster care systems. 

Through its national awareness campaigns and innovative programs, including Wendy’s Wonderful Kids^®, the Foundation is dedicated to achieving the vision that every child will have a permanent home and a loving family. Through the generous support of franchisees, operators, suppliers and customers, Wendy’s has raised more than $300 million over the past three decades.  

Through Wendy’s Wonderful Kids, the Foundation supports the hiring of adoption professionals, known as Wendy’s Wonderful Kids Recruiters, who are dedicated to serving children who have been in foster care the longest. This includes teenagers, children with special needs and siblings. Wendy’s Wonderful Kids recruiters work with smaller caseloads of 12-15 children to ensure that each child receives the time, resources and support they deserve. To date, nearly 13,000 children in the United States and Canada have been adopted through the program. 

*At participating U.S. locations. 90 percent of every $3 Frosty Key Tag sold from 11/20/2023 to 2/14/2024 will benefit the Dave Thomas Foundation for Adoption. Frosty Key Tags valid from 1/1/2024 – 12/31/2024. One free Jr. Frosty per visit with any purchase. 

**Wendy's app download and account registration required to purchase and redeem the digital Frosty Key Tag though the Wendy's app. Digital Frosty Key Tag will be automatically added to user's account immediately upon purchase. Offer refreshes hourly and is only valid for one use per order with any purchase until 12/31/2024.